An Infographic is a fun new way of passing on information to other people. It was started as more of a social media idea, but now people will put them into their blogs, websites, and even into their emails. The gist of Infographic images is to put a decent amount of information into a small and compact area, but to make it more interesting and easy to read/understand. The problem is that if you do not make it interesting, then people are not going to want to read or look at your Infographics. There is no point in creating a fun and interesting alternative to text, if all you do is find another way of being boring.
1 - Gather as much data as possible
Even if you cannot put all of your data and research into the infographic, you still need to make sure that you have too much research, as oppose to too little. Thin and poorly planned infographics stand out like a sore thumb. You need to make sure that your content is fresh, but well researched and correct, because false information is worse than no information at all.
2 - Try to get people to read everything
You want the user to read every square inch of your infographic, and you can check that they are doing this by attempting to skim read your own infographic. If you find that certain parts are easier to skim read than others, then your readers are going to find it easier to skim read too. Do not add elements if you think they will be ignored, and try not to add smaller and cramped pieces of text.
3 - Try to create a narrative within your infographic
This is the thing that makes a person look from point A to B to C, etc. The narrative is the reason why they should continue reading. Your infographic does not have to reach a point, because the “Point” is to give information. But it must move from one area to another in some sort of pattern. The viewers need to go on some sort of journey within your infographic.
4 - Look for your own problems within your infographic
This takes a very critical eye to be able to do. You need to be able to take a cold hard look at your own work and then pick faults with it. There may be things such as how your background color or your font are too close to each other. It may be that one of your pretty elements takes up to much space. Or it may be that one of your elements is simply useless and unproductive.
5 - Create some sort of hierarchy
This relates to the point about a narrative and a journey. Your hierarchy would add a character to the story that was the most important factor of all (the hero of the story, if you will). For example, your infographic could be about the white blood cell, in which
case the “hero” may be the fact that the white blood cell helps to kill infectious agents. Other facts about the cell have their place, but its bacteria fighting skills are the top dog on your info graphic.
6 - Start with a template or wireframe
Do not just start an infographic with just a blank page. You need to start it with some sort of structure or theme that you can base the infographic around. If you start with just a blank page then you are going to struggle to make it look coherent and professional in the long run.
7 - Make sure you choose a format
Do not just start with a devil may care attitude. You need to start and finish with a format; otherwise you will create a mix of formats that will probably look terrible.
8 - You need to determine your visual approach
This is the theme, format and style that you are going to use. You need to match your format to your type of info graphic, to your style of infographic. You need to make sure that all of your infographic is following the same rules otherwise it will not look professional, and it will look disjointed.
9 - Refine and test your infographic
You need to be aware that your infographic may not be perfect, which is why you should test your infographic on a few people before you upload it on the World Wide Web.
10 - Take criticism under advisement
People are not always right, but then again, neither are you. It is a good idea to take the advice of others about your infographic, but don’t forget that they may be incorrect, wrong, or just plain dumb.
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